E-Karting at Gravity in Wandsworth, London.

Gravity Active Entertainment

Gravity Southside, the “Department Store of Fun” launched in May 2021. Taking over the old Debenhams department store in Wandsworth this project was a ground breaking first for the UK and is the benchmark for the changing face of the high street not just in the UK but globally.

The first Gravity venue launched in London after a successful 14 site expansion across the UK. The family-friendly adventure land set over three floors which covers 100,000 sq ft. That’s 100,000 sq ft of thrill-seeking, adrenaline and bundles of excitement for the ultimate party experience.

OUR APPROACH

  • 55 pieces of coverage generated in the first six months
  • Estimated 889K coverage views
  • Over 11.4 Million YouTube Views
  • Secured exclusive features in key titles including the Evening Standard, Time Out, The Nudge and Secret London
  • Secured key social influencer visits and posts including Gamerbible, KSI and the Sidemen and Time Out
  • Secured key broadcast including BBC London News, London Live and BBC Radio
  • Announcement features in Secret London, The Nudge, The Evening Standard and Time Out amongst othr key press for Gravity Southside in Wandsworth
  • Guardian Business pages interview with Gravity Active Entertainment Co-Founder Michael Harrison
  • National and Regional Press for Gravity sites across the UK including Warrington and Northampton
  • Instigated The Sidemen “Surprise Birthday” video – with over 11 million views to date.
  • Technology and hospitality press stories for “Serving Robots” at Southside Wandsworth.