One of the most famous and iconic events in history is given a contemporary update with the use of a spellbinding combination of modern technology and traditional storytelling using authentic and replica objects to educate and inform as well as dazzle visually. The human dramas at the heart of this extraordinary and epoch-defining event are brought to vivid life and serve to make a connection to a new generation of visitors. Never has it been more possible to experience the sights, sounds and sheer awesome power of nature than in this amazing exhibition,
THE STORY BEHIND AN ICON
FKP Scorpio were again the industry auteurs bringing genre-defining LBE to London. Mance Communications used their experience to deliver an engaging campaign around this event to highlight the groundbreaking use of technology and progressive exhibition design in the UK. Promoting cutting-edge tech with the timeless appeal of genuine artefacts from the Roman era delivered a genuinely new way for both the young and the old to revisit this iconic moment in history and gain insights into the stories behind the legend.
A UNIVERSAL HISTORY
The mythology and legend that surrounds the history of Pompeii is embedded thoroughly in popular culture through screen, books and education, so a new and novel approach to an event known to all schoolchildren and adults, meant delivering a fresh narrative both for the exhibition and the communications
120+ pieces of coverage
1.5 million estimated views
179 million estimated audience
1.5 million social views
PRESS COVERAGE
Time Out
The Times
Radio Times
Shortlist
Stylist
Visit London
The i paper
