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Mystery and deceit mean success

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Ever wondered what it takes to be a Traitor or outsmart one? In Spring 2025 The Traitors: Live Experience will open its doors in London for a unique opportunity to be plunged into the heart of the drama and take part in the UK’s first ever playable experience based on the BAFTA and Emmy award-winning TV show, The Traitors!

Mance Comms are proud to be the partners for one of the most iconic TV successes in the last decade and the phenomenon that is The Traitors!

Tickets go on sale in early 2025 but you can sign up for presale now on the website

Cunning and guile

Mance Communications were involved at all stages with all the major stakeholders on this high-profile launch, from creatives to licence holders and tasked to keep the information tightly under embargo for such a valuable IP. The planning and palpable excitement for this amazing and iconic TV show to be transformed into a playable real-life event needed to be kept tightly under wraps and also accurately prepared for an impactful launch across multiple media platforms.

Iconic TV meets real-life

 

944 million readership

2.3 million views

36 online pieces in the first day of relrease

Major UK coverage

  • Variety
  • The Standard
  • Radio Times
  • Time Out
  • NME
  • Mail Online
  • The Sun
  • Country and Town House
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